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Claire M. is a designer, scenic painter and fine artist from Melbourne. She has worked extensively in the theatre, both in Australia and in Europe.
Studio Constantine were given the opportunity to work with Claire on the development of her online portfolio, an archive of over ten years of professional achievement, and the creation of a personal logotype to be carried across online and printed materials.
The challenge lay in devising a framework that would accommodate a variety of volumes and resolutions of documentary photography; presenting each with integrity, but also creating a sense of cohesion and connectedness to the body of work as a whole. The site also needed to be bi-lingual, reflecting Claire’s strong links to the Munich theatre scene.
Studio Constantine saw an opportunity to harness the aesthetic and function of a microblog, using the appearance of content aggregation as a mechanic with which to curate the work. Using Tumblr as a content management system, we developed a custom front end allowing for a designed pace and flow of content, rather than the standard timeline format. Use of google web fonts allowed for an extra level of detail and polish to be applied to what might otherwise have been arbitrary typography.
